25 Ways to Make Money with Your WordPress Blog
Today we are going to share with you 25 ways to make money online with a WordPress blog. We focus here on WP not only because it is the most popular blogging platform (almost 30% of all blogs are WordPress), but the most simple, flexible, and professional.
Remember that there are other blogging platforms but here we are looking to make money, that is, we focus on blogging as a source of income.
Before we continue let's make an important clarification: there are two WP, WordPress.com and WordPress.org that are from the same company, the latter allows you to download the blogging platform but you have to host it on a commercial server and therefore pay monthly hosting, is the way it works mujeresdeempresa and is the platform to which we will refer here.
Many people use the Internet as another channel of their traditional business, that is to say, that they already have a business premise or an office and they rely on a blog to have one more point of sale or promotion.
But in this article, the focus will be on a blog as the main business. So the blog is the business and therefore you can have an office or earn money working from home. And like any business, it requires time and money (although much less investment than a traditional business) to take off and pay off financially. Of course, a blog can be useful to earn extra money but this note aims to make your blog your main source of income.
In addition, a blog requires you to be constantly updated, today you can occupy first place in the searches, and tomorrow, adjusting Google, you were sent to position 20 or 50. The web is constantly changing and you have to be attentive and willing to learn new things.
Before you start making money with your blog you have to have done certain previous steps that I will list below but I will not develop them because I have previously dealt with them in-depth (I leave you the link to each one):
- 1. Decide which niche market you are going to target.
- 2. Investigate which keywords you should target.
- 3. Buy your domain
- 4. Hire a hosting
- 5. Set up the blog with WordPress and start uploading content.
Now, with everything in place, we can start creating content for the blog, get traffic to it, and monetize it in different ways. We can't expect to make money with our blog if we don't have visitors and, to have visitors we have to have content to attract them and keep them on our blog.
25 Genuine Ways To Make Money With Your Blog
The following options to make money with your blog are genuine and effective options, they are no magic formulas or schemes to get rich quickly and without doing anything; that does not exist.
To make it easier to find your way around, we are going to present the different options grouped by type.
Monetize your content
Sell Adsense or similar advertising through agencies or advertising networks.
The best-known and easiest advertising service to implement is Google Adsense. You can see it at work in this article and throughout the MdE blog.
Adsense is an advertising program created by Google that works under the modality of CPC (cost per click) and allows web publishers or bloggers previously approved by Google, to place ads on their websites through a code that generates advertising related to the content of the site.
By clicking on an ad the advertiser gets a potential customer to show interest in their product and service, Google charges that click to the advertiser and shares the profit with the blogger. The blogger receives 68% of the recognized income (because invalid clicks are not paid and I inform you that clicking on the ads themselves is prohibited and causes the closure of the account).
It should be noted that all clicks do not cost the same, or, indirectly you will earn according to the amount of traffic you have, how prone to click advertising is your audience and, above all, the market niche in which you move. Markets where there is little competition pay little, where there is a lot of competition, they pay more because advertisers "dispute" your advertising space. Hence the importance of choosing the market niche and the previous research of keywords.
Another important point that influences the potential earnings is the placement of the ad in the content and the visitor's purchase intention.
Placing the ad for maximum performance is an art that requires some basic knowledge and testing to see what works best.
Regarding the visitor's intention, a visitor can look for information (for example when looking for reviews of a product, brand comparisons, etc), get information before buying or can look to buy when looking for a certain brand and model, ask about the price, etc; this is known as purchase intention and naturally, the advertiser pays more if the intention is to buy than if the intention is to get information.
To speed up to be accepted in Adsense it is convenient to have first some daily traffic and at least 15 to 20 original and quality published articles. Currently, it takes quite a long time to get approved.
Maybe you are wondering how to implement Adsense on my blog? Well, there are 2 basic ways:
- You copy and paste the code they give you in each location (in the HTML) where you want to display the ad or
- you integrate it through a plugin. For example, in MdE we use Adsense B30, a free contribution from Dean Romero and Jaime Sempere that you can download from here and that allows you to configure up to 10 different positions.
The first option is very inflexible, the ads will always be displayed in the same position in all articles. While the second option is very flexible, because in addition to including the first option if you want you can remove ads in the posts you choose and even manually put the ads in some posts. Adsense is very flexible, light, and easy to implement, plus it's free. What more do you want?
You can combine Adsense with other ad networks.
Make money with YouTube
YouTube seems to be a content distribution channel that seems to satisfy all types of audiences, particularly if you produce "how-to" guides because the visual helps us to clear doubts that would be cumbersome to explain only in writing.
To make money with YouTube you have to have a large audience and a lot of relevant content. Once you have your video channel you can monetize it through Adsense advertising, those ads that appear at the beginning of the end of a video.
To get started you need to have an Adsense account (the same one you use to place ads on your blog), have more than 10000 views, and perform the following steps:
- In your account (top right) select "Creator Studio".
- Then in the menu that will appear on your left select "Channel" and "Status and Functions".
- Activate the monetization option.
- Accept the terms of YouTube
- Link Adsense and YouTube
- Choose which videos you want to monetize using your Video Manager (inside Creator Studio).
If your channel is well known it will attract brands that want to appear in your videos.
Generate income with Podcast
Depending on your topic you can generate part of your content in PodCast format (audio), from there the most common is to get an advertiser or you can also offer it to your audience as a paid service for a small monthly fee.
Sell advertising directly
Whether you have a person who sells advertising for your blog, or your blog is well known and advertisers contact you directly, you can negotiate the price of your spaces with each advertiser. This way you don't pay Google's commission, but you have to take care of getting the client, selling, billing, and charging them.
There are intermediate ways and they are related to installing a plugin such as BuySellAds which is a marketplace that links advertisers with publishers.
Sell promoted posts
Sponsors are well known in the world of sports and TV shows. To attract a sponsor your blog has to be well known, have authority, be a reference for a certain audience.
You should install Google Analytics or any other analytics package that allows you to provide your potential sponsor with verifiable data on your audience: age, gender, geographic location, income levels, type of education attained, etc, etc, etc.
It is a good idea to have an up-to-date media kit ready.
If you find it difficult to contact the potential advertiser directly, you should know that there are online platforms that take care of it, such as Publisuites, Corbis, or SocialPubli. And you can use these platforms to get clients or pay to promote yourself and shorten the time it takes to make yourself known.
Write paid reviews
When you have some fame and your blog is recognized, you may be asked to write product reviews and like any job, there must be a payment involved (even if it is a trade). This system is widely used in fashion, makeup, photography, and technology blogs.
Something important to make clear is that you do not guarantee a positive review, but that you will publish your opinion without pressure, otherwise your credibility will suffer.
Send promoted e-mails
This depends on your audience and the relationship you have built. It can be very profitable to occasionally send a paid email from an advertiser who wants to contact your list. Remember the saying: "The money is on the list".
Never give away the list, that would be breaking the privacy pledge.
Make money with Instagram
Instagram has stopped being a channel to share your travel photos or selfies, now it has become another channel to post tutorials, workout routine videos, etc.
Depending on your product and if you have a lot of followers, you can receive financial compensation from brands if you advertise their products. Fashion and makeup influencers make a lot of money this way.
Create a paid membership
With a paid membership, your audience pays a subscription to receive more information. It can be in-depth studies, exclusive lectures, courses, in short, premium content.
This modality has the benefit of stabilizing the income because the payment is a monthly subscription and as a counterpart, it forces you to be producing premium content continuously.
Some plugins allow you to create private access to a part of your blog; these plugins are MemberPress, Restrict Content Pro, LearnDash (specific for courses), etc. These are paid plugins.
Sell digital products
Ebooks, reports, case studies, etc. Whether they are of your authorship or third parties that you can market through the affiliate system.
Digital products have the advantage that once the first one is produced, there are no production costs for additional copies as would be printed material on paper. Distribution costs are non-existent and you are left with the collection costs.
Once the system is up and running you can go to sleep peacefully, if the sales funnel is well configured the system will continue to sell without supervision.
If you are going to sell both physical and digital products and you are going to do it by charging directly from your blog then you must have an SSL certificate installed (to encrypt the payment data), in the case that you refer your customers to another blog or site, they are the ones who will have to deal with security issues.
If you like to write, you have here a good vein to explore and exploit. You can sell your ebooks directly from your blog or Amazon or similar. From your blog, your profitability per sale is higher, but from Amazon, you reach a much larger audience. Try both and decide what is best for you.
Of course, you can also explore selling third-party ebooks as an Amazon affiliate and you can combine it with the first option: you offer your ebooks and also a selection of the best ebooks available for that audience.
You can start by selling your ebook to test the audience and then sell your course, as courses are generally perceived as a premium product compared to ebooks. We have already talked about how to set up a paid section within your blog to host your course.
It takes a lot of time and dedication to set up a course, but if it is valuable, the price is right and you set up an effective promotion campaign to the right audience, the course usually runs smoothly.
An online course has huge advantages over a face-to-face one, there is the issue of geographical reach, the freedom of schedules (people log in when they want to), once up and running it requires little attention from you.
Webinars require much more technological preparation than a course because being life, for example, the transmission can drop and you will need to have at least one person to assist you to answer the questions of the participating audience.
To organize a live seminar, also called a webinar, you have the following software: Google hangouts (simple and free), and the following all paid GoToWebminar, Webinar Jam, Webinars OnAIr, Zoom.
Sell physical products
As in the previous case, they can be your products or third-party products via an affiliate program. In the case of selling products, you should install a store with a plugin like WooCommerce or set up a Shopify store.
You can also set up an Amazon affiliate store. You can do it with a plugin that brings you Amazon products or with WooCommerce.
Directories are a good alternative when you have a developed community that is loyal to your blog. Let's see some possibilities.
Create a business directory
Niche market directories are very useful. Of course, the subject matter has to be related to your audience, and it can be of interest to suppliers of your audience or if it is an entrepreneurial one, it can be customers exposing their products and/or services to the rest of the community for a minimal fee.
The directories must be maintained because sometimes people do not update their data or put a bad link and customers complain to you. On the other hand, when someone leaves the directory you have to remove it from the Google index so that it does not give false information.
It has the advantage that it can become a stable income by charging a monthly fee for participation.
Create a bulletin board for job offers
Same as above but for job offers. Of course, this does not work for all blogs but in some, it works very well. There are several plugins available to set up the bulletin board. WooCommerce itself offers an add-on to set up paid listings. Another alternative is the WP Job Manager plugin.
Sell services online
It has its advantages and disadvantages. The services do not require all the previous preparation that requires for example to set up a course or write a book, but on the other hand, it has the disadvantage that each service requires your time because ultimately selling a service is selling specialized time.
To give a more professional image you can build order forms for your service using WPForms, which in addition to building the form allows you to make the payment through PayPal, integrates with Aweber and Mailchimp to take subscriptions.
Offer to consult
We already know that offering your services and providing consulting is not the same thing. Consulting has a lot to do with offering your advice and procedures but it frees up a lot of your time because instead of doing the work yourself, you advise the client on, for example, strategy issues so that your clients can execute them themselves but taking advantage of your expertise.
For example, an SEO consultancy analyzes the problems of a blog and offers the client an analysis of it and the things that should be done to improve the positioning, work to be executed by the client's team.
In other words, to provide consulting services you must be a real expert in your activity.
Here you can also create order forms for your service using WPForms.
We also know that coaching and consulting are not the same thing. A coach offers guidance, advice, helps to set goals and improves performance.
If you decide to offer to coach you will have to give shifts for which you can help yourself with a specific plugin that, if possible, should also allow you to charge, for example, BirchPress, Booking Calendar, Appointment Calendar, etc.
These systems allow you to coordinate with various calendar systems, such as Google calendar, iCal, Android, etc.
Offer freelance services
Are you a designer, programmer, copywriter, marketer, etc? These are all activities that you can offer to your audience and that allows you to work from your home office. In addition to offering your freelance work on your blog, you can advertise on one of the freelance platforms.
Design and sell templates (theme) for wp
Here you can design WordPress templates and even offer to customize them for a particular client or sell templates developed by others through the affiliation system such as Thesis, StudioPress (with its famous Genesis system), or Themeforest, all premium professional templates for WordPress.
Design and sell plugins
Plugins are a market in constant development as long as they cater to the increasingly specific needs of the WordPress market. Of course, this is an opportunity for those who are interested in technology and also have programming skills.
Design and sell apps
Similar to the previous one, apps are a constantly developing market. If you have a good idea you can start with a free distribution app and then develop a premium paid version. It is ideal to have versions for IOS and Android operating systems.
Sell graphics and/or photos on your blog
This depends a lot on your market niche, but if you move into the graphic design sector, you can sell graphics and photos through the affiliate program of one of the most important image banks.
Develop blogs for third parties
This is another business leg that you can explore in two different ways: developing your website design from scratch, customizing some of the best templates available (either free or paid), and finally offering third-party templates through the affiliate system.
Offer SEO services
SEO services, installation of utilities, the configuration of security features, online marketing, etc, are all services related to blog marketing that you can offer.
Whether you have taken a course or are personally in charge of dealing with your audience, you can certainly offer your expertise as a community manager to third parties. It is very common for small businesses that do not have social media experience to outsource community management services.
This is an alternative that you can consider to take advantage of all your expertise with social networks and that you can develop in parallel with your blog and from your workplace.
Il est possible de Gagner sa vie avec un blog, et Mujeres de Empresa en est la preuve Vivante. Vous pouvez utiliser la méthode qui Vous semble la plus adaptée à votre public ou, mieux encore, Vous pouvez combiner plusieurs moyens de monétisation (c'est Pourquoi il vaut mieux mettre ses œufs dans différents paniers :-).
Par example, Vous pouvez retirer des revenus de la publicité (à la fois d'Adsense et des annonceurs directs), percevoir une commission avec des Produits d'affiliation utiles pour votre public, vendre des ebooks (fewer vôtres ou ceux de tiers), donner des courses et des séminaires, fournir des Conseils, etc.
D'autre part, Chaque alternative a des queues, des méthodes dérivées pour monétiser votre blog.
Combien d'argent Vous pouvez Gagner avec votre blog dépend de votre imagination, ici nous Vous avons montré 25 façons éprouvées de Gagner de l'argent avec votre blog wp.
Mais n'oubliez pas qu'il est pratiquement impossible de Gagner de l'argent avec un blog nouvellement créé, il a Besoin de maturité, audience, de positionnement, de content de qualité et en quantité.
Pouvez-Vous penser à d'autres moyens? Laissez-nous vos commentaires ci-dessous et n'hésitez pas à partager ce guide sur vos réseaux sociaux.